{"id":21566,"date":"2021-12-20T10:55:49","date_gmt":"2021-12-20T10:55:49","guid":{"rendered":"https:\/\/cannabishealthnews.co.uk\/?p=21566"},"modified":"2022-07-13T14:55:15","modified_gmt":"2022-07-13T13:55:15","slug":"global-wellness-brand-elixinol-joins-british-cannabis-portfolio","status":"publish","type":"post","link":"https:\/\/cannabishealthnews.co.uk\/2021\/12\/20\/global-wellness-brand-elixinol-joins-british-cannabis-portfolio\/","title":{"rendered":"Global wellness brand Elixinol joins British Cannabis portfolio"},"content":{"rendered":"
British Cannabis\u2122, has announced that it has entered into an exclusive agreement with Elixinol Wellness Limited to sell CBD products across the UK.<\/p>\n
Given the complex and ongoing developments with the regulatory environment in the UK, Elixinol made the considered decision in 2021 to cease trading in the UK and EU markets and instead move to an indirect route to market model by seeking a licensing partner in the UK.<\/p>\n
The Elixinol and British Cannabis Agreement enables Elixinol\u2019s strong brand to continue to be distributed in the UK, whilst handing over the UK operations and associated cost.<\/p>\n
The appointment of British Cannabis as the sole and exclusive Licensee of Elixinol-branded CBD UK<\/b><\/a> products in the UK, for a three-year term, marks a pivotal agreement in the course of the UK cannabinoid market.<\/p>\n