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CBD: the product that will revolutionise history

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CBD oil is a cannabinoid that is naturally sourced from hemp plants. It can be used as a nutritional supplement and also as an oil to apply topically to the skin, making it an effective ingredient which is often added to skincare products. 

Cannabinoids act throughout the human body, and on areas of the brain, but CBD oil does not contain THC, also known as tetrahydrocannabinol which is well known for its ability to make the user high. CBD oil is non-intoxicating and when it is extracted from the plant, it is diluted by using a carrier oil which in turn improves its bioavailability. 

As a product that has been used for thousands of years, its popularity has exploded due to its ability to benefit many people from young to old and from all different walks of life ranging from sedentary individuals to professional athletes. Some of the conditions that many people have found CBD oil useful for range from painful conditions such as arthritis to anxiety and insomnia. 

What/who is naturecan? 

Naturecan are a company that take pride in the fact that they stay as close to nature as possible in both

their manufacturing and development of products. They sell online to twenty countries around the world and have created a range of products designed especially to meet the needs of their customers, promising both safety and efficiency that is verified by independent lab testing. 

They have their own in-house research team who visited hemp growers from Europe as far as the U.S.A in order to find the best farmers and also laboratories to create the safest and most effective CBD products as possible. It was through doing this research, the decision was made to source their hemp-derived CBD from America where the entire production process could be monitored and all hemp could be traced back to its original source with ease, further ensuring the quality and safety of their products. Each product on the website has its own Certificate of Analysis of both the oil it was created from and also the finalized product meaning that both the concentration of CBD and also the label accuracy can be verified guaranteeing products of the highest quality and standards. 

The World Health Organization has identified pure CBD as safe and without abuse potential, but some poorer quality products have also been found to have added THC which is why it is critical to buy products from a trusted retailer such as Naturcan. 

CBD and its benefits 

CBD oil has received a lot of attention in the media over the past few years for good reason. It is an exciting product that has received rave reviews by all age groups for a variety of different ailments ranging from anxiety and insomnia to arthritis and epilepsy.

Just recently in September of this year, a drug containing CBD was approved to treat a third form of epilepsy, specifically associated with TSC in children. This drug was previously approved for two other forms of epilepsy and is called Epidiolex. There have been reports of it benefiting many other health issues with research ongoing to establish its effectiveness in these cases. Preclinical effects on both pain and inflammation have been very positive, and more clinical research is needed to fully explore its potential benefits in painful conditions such as arthritis. 

A study using rats illustrated that Transdermal cannabidiol reduced both inflammation and pain associated behaviours in the rats without any evident side effects as a result of its use. CBD oil was also shown as a useful treatment for anxiety and insomnia in a study of 72 adults in 2019. Anxiety scores decreased in the first month in 57 patients and remained decreased for the duration of the study. Sleep scores also improved in 48 patients. The CBD oil was well tolerated in all the patients except for three. The conclusion of this research was that cannabidiol may hold some promising benefits for anxiety related disorders. 

Is CBD good for my skin? 

  1. Anti-inflammatory: CBD is great for the skin when applied topically as it has anti-inflammatory properties and it also acts as a great moisturizer due to the vitamins and omega fatty acids contained in the hemp oil. 
  2. Anti-oxidant: CBD oil is the best researched psychotropic phytocannabinoid, and has been shown in research to benefit the skin greatly due to its antioxidant and as mentioned previously anti-inflammatory effects. An observational study carried out in 2018 showed that its use in three patients with a skin condition called epidermolysis bullosa experienced faster wound healing, less pain and also less blistering in all three patients. A literature review carried out in 2019 illustrated that topical application CBD oil is a safe, effective and non-invasive way to improve the quality of life of patients with some skin disorders, particularly those of an inflammatory nature.
  1. Pain Relief: Another study involving 25 patients in 2019 supports this as the local treatment with CBD resulted in a significant reduction of pain in the patients observed who all suffered from Systemic Sclerosis. The conclusion of this research was that CBD as a local therapy was a safe and an effective way of maintaining analgesia in patients and it also could aid with wound healing with consequent improvement of the patients quality of life. 

CBD beauty box 

Whether you are planning your Christmas shopping or simply want to treat yourself to some luxury natural skincare, the CBD Tranquility box is perfect for anyone looking to indulge in some well-deserved self-care. The box offers a complete collection of all the CBD products you need for the ultimate pampering session and is on special offer at the moment for the bargain price of £74.99. 

The collection The CBD beauty box includes a decadent lip balm made with CBD oil, coconut oil and shea butter, a daily moisturiser formulated with hyaluronic acid, aloe vera, avocado oil and shea butter, a rich hand cream with added vitamin E and avocado oil, cocoa butter and hemp seed oil, a clever multi balm that is great for all over the body such as dry patches and anywhere that needs some loving TLC, a deep cleansing clay mask that is especially formulated for blemish prone skin and will help remove any impurities leaving the skin glowing and a 3% CBD oil tincture that is combined with a pure MCT carrier oil. 

These products are all created using natural ingredients such as plant extracts, active ingredients and broad spectrum CBD oil. All of the collection is completely vegan

Competition 

If you would like to win one of these amazing tranquility sets, we have one up for grabs for a lucky reader. Simply enter our competition for a chance to win! 

Head to https://uk.naturecan.com/ to find out more.

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Industry

Molson Coors brings first CBD beverage to US

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Photo: Truss CBD

Mega brewer Molson Coors has announced its new line of non-alcoholic, sparkling CBD beverages in the US and it expands ‘beyond the beer aisle’.

The joint venture between brewing giant Molson Coors Beverage Company and Canadian cannabis firm HEXO Corp has announced its first US CBD drink will hit the market this month. 

Launched by Truss CBD, Veryvell is a new line of non-alcoholic, sparkling CBD beverages, available exclusively for consumers in Colorado. 

It marks the company’s first entry into the American CBD market since its inception and is another example of Molson Coors’ moves to cultivate the company’s beverage offerings. 

“Last year we redefined ourselves as Molson Coors Beverage Company and in doing so, laid out a clear vision of leveraging the competitive strengths of our storied foundation in beer to grow in new spaces beyond the beer aisle,” said Pete Marino, president of the emerging growth division for Molson Coors.

“Truss’ entry into the CBD market in Colorado and the launch of Veryvell, a brand we believe will resonate well with Colorado consumers, is another example of Molson Coors’ expansion into new beverage categories.”

Veryvell has been described as having a crisp taste, containing zero calories, zero sugar and comes in three distinct varieties, each infused with 20mg of hemp-derived, non-psychoactive CBD and adaptogens.

These include, Focus, a combination of grapefruit and tarragon, Mind & Body, a blend of strawberry and hibiscus and Unwind, a mix of blueberry and lavender with ashwagandha and L-Theanine.

Jane Armstrong Hockman, Truss CBD USA general manager commented: “Whether you’ve dabbled in CBD before or are curious to try something new, Veryvell invites a moment of self-care to your day through a refreshing and balanced mix of hemp extracts and natural flavours.

“Each beverage in the product line offers a unique blend of CBD and adaptogens, giving consumers the freedom to pick the combination that best meets them in the moment. We are thrilled to bring our beverage expertise and commitment to quality to this emerging wellness category.

Veryvell is produced and distributed exclusively within Colorado, following the state’s established regulatory framework for hemp-derived CBD in food and beverages. 

The diversification of the Molson Coors portfolio also includes an exclusive agreement with The Coca Cola Company to manufacture, market, and distribute Topo Chico Hard Seltzer in the US as well as an expanding roster of non-alcoholic innovations. 

This includes a new energy drink being launched by a multi-faceted team of fitness, health and beverage industry change makers including Dwayne “The Rock” Johnson.

Follow @liveveryvell on Facebook and Instagram or visit www.trusscbdusa.com/

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Lifestyle

CBD and anxiety: What the research says

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A number of studies suggest CBD could be useful for managing symptoms of anxiety

With more and more people reporting the use of CBD to ease stress and anxiety in these uncertain times, is the research there to back it up?

With a global pandemic raging, and many of us cut off from our friends and loved ones, it is no surprise that levels of anxiety and stress are at a high right now. 

With many of our traditional stress-relieving activities – going to the gym, seeing a friend, travelling –  out of bounds, and concern mounting about a rise in alcohol use, people are increasingly looking for alternative ways to relax.

A number of recent developments have once again highlighted the value of CBD in treating anxiety – so much so that a Canadian firm is developing a prescription drug based on the compound.

EmpowerPharm Inc is currently developing a unique prescription drug containing synthetic CBD as the active pharmaceutical ingredient to treat anxiety.

Pending the results of clinical research, it is thought the drug may help the thousands of Canadians who suffer from anxiety, as the firm has identified a growing need for innovative therapies as alternative treatments to avoid the addictive prescription products currently prescribed.

Meanwhile, CBD is also growing in popularity among those using it on a more recreational basis; almost half of UK users have increased their consumption since the pandemic.

A recent poll has found that more than a third (33 per cent) of Britons have tried CBD products, while 42 per cent have increased their usage since the outbreak of Covid-19, with anxiety the most common reason for using them.

While CBD has long had a reputation for promoting relaxation, research is still ongoing. 

A landmark study in the US – billed as the first of its kind – was launched in October last year to investigate CBD’s use as a formal anxiety treatment.

The Cannabinoid Anxiety Relief Education Study is targeting millions of CBD and cannabis users across the US to assess the potential role of cannabinoids in reducing anxiety and other co-morbid conditions, such as insomnia and depression.

Such large-scale research is especially relevant given high Covid-19-caused anxiety levels, with many state and local governments deeming cannabis businesses “essential” and thus able to remain open during restrictions.

However, there are concerns that, while CBD can certainly help to relieve anxiety in the short-term, it is nothing more than a ‘sticking plaster’ solution. 

Studies conducted by a team at Washington State University, led by phycology professor Dr Carrie Cuttler, analysed data from hundreds of people who recorded their symptoms before and after cannabis consumption.

Findings showed that in people who self-reported as having PTSD, cannabis reduced the severity of intrusive thoughts by about 62 per cent; for irritability it was 67 per cent and anxiety by 57 per cent.

However, researchers also found that there is no indication that cannabis reduced symptoms in the long-term.

Dr Cuttler cautioned: “We see a general theme that immediately after using cannabis most of the symptoms of these conditions are reduced by just over 50 percent.

“The bottom line is that it can work as an effective mask of the symptoms temporarily but it’s not benefiting the individuals in the long term.” 

Such research points to the fact that, whole CBD may not be a solution for long-term anxiety, it is a useful took for treating shorter spells of stress – such as those caused by the pandemic.

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Industry

US cannabis veteran launches pure CBD range

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Jason Navarrete is introducing a new range of products through Pure Craft CBD

Cannabis entrepeneur, Jason Navarrete, who has almost two decades of experience in the sector, has launched a range of highly bio-available CBD products. 

After selling his multi-million cannabis empire, US businessman, Navarrete has announced the launch of his new CBD range. 

Navarrete is well-known in the industry having built a huge cannabis conglomerate in Southern California over the last 18 years.

Worth more than $250 million, the 120,000 square feet facility, across three industrial warehouses, focuses on high-tech hydroponic indoor cultivation, manufacturing, distribution and retail.

He sold the empire in early 2020 and transitioned from cultivating cannabis to creating what he claims are the purest CBD products on the market with his newest venture, Pure Craft CBD.

Pure Craft products are 90 percent bio-available, where most of those on the market are no more than 18 percent.

The company says being highly bio-available means Pure Craft products enter the body at a much quicker rate and are more effective than other products because they are broken down into particles that the body can absorb immediately.

Navarrete worked closely with MIT researchers to cultivate the cannabis and develop the line that includes nano-optimised broad spectrum water-soluble CBD tinctures along with soft gels, vegan gummies, CBD pet tincture, CBD broad spectrum oil and CBD with melatonin to promote sleep.

The team is also working on a full line of nano water-soluble tinctures from 600 – 3,000mg, in peppermint, tropical, strawberry mojito, orange cream, blueberry and vanilla flavours. 

Navarrete believes the CBD industry is lacking the experience of cultivation experts, such as himself.

“When it comes to CBD, a lot of companies online are looking at the money aspect of an emerging industry,” he says. 

“I’ve been cultivating cannabis for eighteen years. This industry is sorely lacking cultivation experts. That’s why scientists have reached out to work with me in their research.”

 Navarrete explains a key factor in how he oversees his “seed to sale” process. 

“We only partner with farmers that understand the importance of genetics and science in regard to cultivating premium hemp biomass.

“Our products are made following the strictest guidelines and quality control measures, allowing us to call them pharmaceutical grade.”

He is also sharing that wisdom with young entrepreneurs as an adjunct professor at the Center for Entrepreneurship at California State University, Fullerton, where he teaches young entrepreneurs about business basics.

“I’ve learned these lessons the hard way,” he explains.

“Teaching these young students the insights, skills and tricks of the trade makes me feel as if I am contributing to their entrepreneurial dreams to help them become more successful faster. The way I look at it, everything is a game and how much money you make is how you keep score.”

Pure Craft CBD offers 16 different cannabis products, which all  come with third-party lab COAs (Certificates of Analysis) so consumers know exactly what’s in them and how they were tested every time. 

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