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Always Pure Organics: What role does CBD play in sport?



Runner tying shoelaces before exercise
CBD could help ease some of the adverse effects induced through exercise.

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Always Pure Organics’ research assistant, Alexandra Gkoutzidou, reports on the role that CBD can play in sport.

Strenuous exercise has been proven to affect many aspects of athletes’ health.

The toll of championship can be psychological (anxiety), habitual (sleep pattern) and physical (injuries, bone health, nerve damage, muscular pain, gastrointestinal, infections).

CBD is not a panacea for all problems, but the mechanisms through which it promotes the body’s homeostasis can help ease some of the adverse effects induced through exercise.

CBD in sport

CBD for the Bones

Exercise injuries are common. While working out is beneficial overall to bone health, athletes are also prone to injuries and low energy availability. This can cause overall bone health to deteriorate and cause nerve damage.

The effect of CBD in human bones has not yet been researched, but the role of the Endocannabinoid system has been investigated to some degree.

The endocannabinoid receptors CB1 and CB2 expressed in bones regulate bone homeostasis[6]. Endocannabinoid, and animal studies indicate that CBD can possibly enhance fracture healing, and could prevent bone loss, and minimise post-fracture bone callus size.

CBD for the Nervous System

Peripheral nerve injuries in sports are rare, and they are usually the result of an injury [7]. Such injuries in sports are caused by pressure, stretching or bone fracture.

According to a review conducted by JA Prenderville et al (2015) [9], “Indeed, cannabinoids have clear modulatory roles in adult neurogenesis, probably through activation of both CB1 and CB2 receptors”.

Up until the 1960s it was widely presumed that the adult brain is incapable of self-regeneration. This was disproven in 1965 by Altman and Das [10], but while much progress has been made in the understanding the mechanisms of neurogenesis in adults, the process is not yet fully understood.

It is hypothesised that endocannabinoids might play an important role in some phases of neurogenesis [9]. The cannabinoid system has been identified as having a central role in adult neurogenesis of the hippocampus.

CBD for the Muscles

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Exercise can also cause ultrastructural damage to skeletal muscles. The body would naturally pump this area with blood (inflammatory response) to promote repair, regeneration and adaptation of the sore muscle.

CBD has been shown to have anti-inflammatory properties[11]. While inflammation is integral for muscle regeneration[4], it may also contribute to prolonged muscle soreness and delayed functional recovery.

The anti-inflammatory properties of CBD are well received by a growing number of athletes who swear by CBD balms, lotions and oils and their positive benefits for things like recovery, pain-relief and mitigation of inflammation.

CBD for the Gastrointestinal System

One of the most tangible and immediate effects of CBD based on the author’s experience is its action against nausea and stomach irritations[4]. Thirty to 50 percent of endurance athletes have experienced some gastrointestinal symptoms in their career[3].

Symptoms may include nausea, vomiting, abdominal angina, and bloody diarrhoea. These symptoms are usually mild and results of nutritional habits, mechanical causes, water consumption, and blood flow towards the working muscles and away from the splanchnic area.

These symptoms don’t always affect the performance of athletes but for beginners in sports or for those starting their gym-going or sports journey, this feeling of nausea could certainly impact motivation and potentially reaching a goal.

There are two identified phases of the effects of CBD. High doses (more than 1500mg per day) can attenuate vomiting. However, following the FSA’s advice of no more than 70mg of CBD per day is reported to help reduce these feelings of nausea and vomiting. CBD patches provide a steady continuous release of CBD over a period.

This method of delivery alongside CBD’s anti-inflammatory and antioxidant properties may protect the stomach in cases of intense exercise induced gastrointestinal symptoms.

CBD for Pain

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One of CBD’s most beneficial effects shown in pre-clinical studies is an observed significant analgesic effect[4]. It is important to recognise that the analgesic effect of CBD likely depends on several factors, including the treatment dose and the nature of the pain, along with the application method.

CBD at the advised maximum usage instructions (70mg, according to the FSA) do not consistently attenuate pain.

Data also demonstrates the selectivity of the response, indicating that CBD is only effective in attenuating the development of neuropathic pain induced by certain chemotherapeutic agents. All in all, animal models have shown that topical dermal application of CBD can indeed have an analgesic effect.

CBD for Sleep and Mental Health

Competitive sports usually operate in a high-pressure environment. No matter how talented the athlete, the stress can take a toll and affect performance as well as all other aspects of their life. Including sleep!

Bad sleep, can raise one’s performance anxiety which can create a vicious circle. CBD has been shown to improve both anxiety and sleep. Always Pure Organics have established in a previous article how CBD can positively impact acute stress or anxiety disorders.

Exercising regularly is widely believed to aide good night’s sleep, yet athletes are reported to sleep on average 1.2-1.5 hours less than non athletes and experience poorer overall sleep quality.

Good quality sleep has been proven to optimise athletic performance and recovery time. A study in insomniac [12] patients using CBD showed an increase in both the quantity and quality of sleep.

Adding doses of CBD oil in a bedtime warm drink before sleeping, could therefore potentially possibly help to improve sleep quality. Or, for athletes suffering from performance anxiety, a dose of CBD an hour before their game/race/performance/etc could support in managing these symptoms [8].

CBD for Your Needs

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A growing number of high-profile athletes are now ambassadors for CBD companies. Some of the most well-known athletes using CBD are Rickie Fowler, Eddie Hall (The Beast), Mike Tyson, Megan Rapinoe, George Kruis, and Nate Diaz. Runners, martial art athletes, para-athletes and sports enthusiasts are increasingly making use of CBD.

Always Pure Organics advise all users to research first and ensure that the CBD products are from regulated, reliable and trusted retailers, brands and manufacturers.

If taking medication, It is always advisable to consult with a doctor before taking CBD. Do not take CBD if pregnant or breastfeeding.



[1]. DOI: 10.1002/j.1552-4604.1981.tb02622.x (accessed 13/02/2021)
[2] Effects of sleep disturbance on functional and physiological outcomes in collegiate athletes: A scoping review – PubMed (
[4] doi: 10.1186/s40798-020-00251-0
[5] doi: 10.1249/MSS.0b013e318265dd3d
[6] doi: 10.1007/s11914-020-00607-1
[7] doi: 10.20471/acc.2018.57.03.20
[8] doi: 10.1038/npp.2011.6
[9] doi: 10.1111/bph.13186
[10] DOI: 1002/cne.901240303
[13] DOI: 10.1111/epi.14628

Always Pure Organics Specialist Manufacturer of Cannabis Based Products.

We offer the highest quality wholesale legal cannabis and cannabinoid products, as bulk ingredients, bulk products, white label, and bespoke formulations. This is coupled with regulatory and legal expertise and supported by delivery globally.

Our unique bespoke formulation products allow our customers to create their own product from scratch, whilst we provide the regulatory and product knowledge, as well as production of the product.

To find out more about how Always Pure Organics can support your business on its CBD journey visit or follow us on LinkedIn.


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Hempoid share how our hectic lifestyles can benefit from CBD

CBD is becoming so prominent in the fitness industry thanks to high-profile athletes like Megan Rapinoe, Tomas Wolfe and Nate Diaz



Hempoid: A selection of CBD products from Hempoid

Hempoid explains why CBD is becoming so prominent in the fitness industry and the wide range of benefits it can offer athletes.

At Hempoid, we pride ourselves on providing high-quality CBD products that are affordable and accessible.

Understanding the struggles that people face every day has allowed us to create products that target those areas. Our own personal battles are what led us towards natural remedies and we are committed to helping improve our customers’ physical and mental health and wellbeing.

Hempoid was the Winner of the GHP’s Fitness and Nutrition award for 2021.

Hempoid CBD

Aches, pains and discomfort are challenges that we all face every day and in the sporting world. Our hectic lifestyles make sustainable recovery as important as ever. Research suggests that CBD shows promise in helping to relieve pain and reduce inflammation.

At Hempoid we’ve formulated a high strength, high-quality muscle balm to target those areas that require relief whilst providing instant, long-lasting softness.

Those of us with long commutes or desk-bound days often experience muscle pain. A recent study showed over 25 per cent of office workers suffer from lower back pain from working at their desks all day.

Additionally, muscle recovery can be a challenge for athletes and regular gym goers – we know performance can be affected if recovery isn’t spot on.

It’s why CBD is becoming so prominent in the fitness industry, given its wide range of benefits as demonstrated by high-profile athletes like Megan Rapinoe, Tomas Wolfe and Nate Diaz who use CBD as part of their recovery and training schedule. 

Our muscle balm contains fast-absorbing ingredients to tackle muscle pain quickly and effectively. We’ve also selected a range of essential oils and natural ingredients to support the CBD components in providing muscle relief. These include shea butter, wild mint oil and grape seed oil. Apply the balm anywhere from the neck down, as much as is necessary throughout the day, and enjoy the relief it provides to your achy and tired muscles.

Our CBD muscle balm is produced in the UK, using Full Spectrum CBD, derived from organically grown hemp. That means that alongside CBD you’re also getting a whole host of naturally supportive compounds, including cannabinoids, terpenes, and flavonoids, all with 0% THC.

For all our athletes, we also offer CBD oil with 0 per cent THC, available in both lemon and mint flavours – perfect to compliment a protein shake, green tea or a healthy smoothie.

Our most popular Full Spectrum range is also available, which our customers have found effective in many different ways. All our oils are vegan, blended with organic coconut oil and are GMP-certified.

Perfect for use at any time of the day, they also double up as the perfect gift this winter.

Hempoid: A banner supporting advertising content

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Mendy: Aching muscles, sore joints and injuries all suck – but we can help



Mendy CBD product range

Initially launched in 2019 and recently rebranded, Mendy has steadily grown over the years to become one of the UK’s most popular CBD and supplement brands, amongst those that lead an active lifestyle.

Mendy aims to inspire its athletic customer base to push boundaries, constantly improve and ultimately, excel at their game of choice. It does this by combining nature and science to create CBD and supplements that optimise your body and sharpen your mind to keep you playing hard. Cause when you play hard and leave nothing on the table, you live easy.

Mendy CBD gummies

Mendy’s founder Kevin, now in his 30’s and still getting after it harder than ever, is no stranger to sports-related injuries. An active skateboarder, martial artist, trail runner and yogi, it was only after suffering a spinal injury from Judo, he experienced the power of CBD for himself, ultimately avoiding back surgery.


Mendy CBD skin cream

Long story short, CBD’s impact on his recovery, and life, in general, inspired him to launch Mendy, enabling him to share the benefits of CBD and supplementation and the essential parts they play in living a healthy, happy and active lifestyle.

As a proud member of the Cannabis Trades Association (CTA), Mendy works exclusively with people and partners who share their vision, passion and ethics. This empowers Mendy to create industry-leading products from natural ingredients in the most sustainable and eco-friendly ways possible. 

Mendy CBD muscle balm

Its eye-catching range of products includes CBD oils, capsules, gummies, topicals and supplements are all produced right here in the UK. Each batch is independently lab-tested to ensure full compliance with current regulations. In addition, Mendy boasts an “Excellent” rating on Trustpilot, a free delivery option, eco-friendly packaging and easy returns. All good reasons to check out their SALE!

2022 is shaping up to be a big year for the Mendy team with plenty of exciting plans and new products currently in development. Subscribe to the mailing list to stay in the loop, follow on social media or give the brand a shout via email to find out more.

Play hard. Live easy…with Mendy.

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First professional athlete to compete in USA with medical cannabis exemption

The exemption will allow the use of cannabis as medicine during training and in preparation for competitions.



MMA: Fighter Elias Theodorou with the Canadian flag

MMA fighter Elias Theodorou will be the first professional athlete to compete with a medical cannabis exception.

Elias Theodorou is a top-ranked Canadian middleweight MMA fighter. As well as fighting in the ring, he is dedicated to fighting the stigma of medical cannabis for athletes.

MMA: A banner advert for IMPACT CBD showing a bottle of CBD oil and a torso of a woman

This will mark the first exception for medical cannabis in professional sport in the US. It is also the first-ever American bout to have an in-competition Therapeutic Use Exemption (TUE) for medical cannabis.

The exemption allows the use of cannabis as medicine during training and in preparation for competitions without the risk of being penalised or barred.

The fight will take place on December 18 2021 after Theodorou was granted the TUE earlier this year. It takes place in Colorado which is a legal cannabis state. which happens to be the home of the US Anti-Doping Agency (USADA). Cannabis in Colorado has been legal for medical use since 2000.

His first attempts at having his medical cannabis recognised by the USADA failed.


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A post shared by Elias Theodorou (@eliastheodorou)

MMA and Medical cannabis

In a statement, cannabis advocate, Elias said:

“Validating my US Colorado TUE for cannabis with a fight and finish will officially stamp my place in American sporting history as the first sanctioned cannabis athlete. This is a precedent not only for myself but for other athletes in Colorado and other states, which in turn can create a wave of opportunities for other athletes to apply for the same right to medicate with cannabis in competition.”

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He added: “I will commemorate my next fight with an NFT that represents the ‘knockout punch’ to the prohibition in athletics, validating my therapeutic use exemption means.”

Theodorou started using cannabis to treat pain associated with bilateral neuropathy. It followed an accident that left his hand broken in two places and fractured in a further four. He also suffers from nerve damage in his upper body. He started on prescribed painkillers such as opioids before realising they were detrimental to his MMA training.


Image right: Elias Theodorou Instagram

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