CBDfx launches new-look UK platform

CBDfx has relaunched its online platform in the UK as it continues to vie for customer’s attention in the crowded market.

The southern-California based CBD brand is one of the more established names in the industry having formed in 2014.

Customers looking for a bargain can get big discounts in a sale celebrating the redesign.

The company already claims to be selling by ‘32,000 points of distribution in 21+ countries’ but hopes a spruced up online marketplace will help drive up sales.

CBDfx products can also be found in high street retailers like Superdrug and Boots, as well as specialty grocery chains like Planet Organic.

It’s redesigned site claims to “better serve” the UK market and offer an easy and interactive experience for consumers to find the right CBD products for them.

Carlo Buckley, managing director for Europe, said: “We are thrilled to launch our newly redesigned e-commerce store.

“This new look allows us to showcase the bright, playful energy of our brand and to create a synergy between our US and UK websites.

“Our goal in refreshing the design is to offer customers a better user experience, engaging imagery and product information, and a more streamlined shopping experience to make purchasing high-quality CBD products as easy as possible.”

The company is offering special savings of 20 percent off on any purchase worth £60 or more.

CBDfx is yet to be granted validation under the Food Standards Agency novel foods process.